Quit Asking the WRONG Sales Questions: Relators and Bottom Liners

Quit Asking the WRONG Sales Questions: Relators and Bottom Liners

Selling gets easier when you understand sales communication styles. Stop talking your way, start communicating theirs, and let comfort, not pressure, close the deal. Want to close more deals? First, know your audience. Selling gets easier when you understand sales...
The Science Behind Why Audiences Need to Laugh Before They Can Learn

The Science Behind Why Audiences Need to Laugh Before They Can Learn

Humor + psychology = transformation. Here’s why the speakers worth booking deliver both — and how to tell if yours does. What Today’s Event Planners Already Know — and What Every Conference Should Deliver Let me ask you something. You’ve seen the...