By Connie Podesta, Hall of Fame Speaker Let’s be clear salespeople – if you’re only in it for the money, you’re leaving money on the table. How’s that for an attention-getter? Sales is an amazing industry, often with sky’s-the-limit earning potential, but you and I both know that there are plenty of people in it just for the quick dollar, not the long-term customer relationship. You know the ones, right? Those who literally move on to find their next deal before the ink is dry on the sale they just closed? Here’s what you are missing: The lifetime value of a client. Personally, more than Read More
Quit Pressuring People to Buy
By Connie Podesta The world has changed. The way consumers buy has changed. That old school, “There are ONLY TWO left” tactics are out. The truth is consumers have OPTIONS now. There’s hardly anything that we can’t purchase online. So, the high-pressure, gimmicky, push people to purchase sales delivery will get you exactly the opposite results than what you want. I’m reminded of how many times I’ve gone into a car dealership only to have someone try the, “I’ve got to speak to my sales manager” routine. Now, when I want to purchase a car, I go straight to the manager and tell them I Read More
Quit Making Assumptions in Sales (and Life)
By Sales Keynote Speaker Connie Podesta You know the old saying about making assumptions – right? I won’t repeat it here, but let’s just say it doesn’t work out well for the person making them. In today’s world – assuming you know it all--can always read the room, the person, or the buyer – is doing you, and your sales, a disservice. I’ll give you a great example. I went to purchase a car for myself, and I brought my husband along. I knew what I wanted, and I was looking at the vehicles that had features that were most important to me when along comes the salesman. What does he do? Read More
Quit Asking the WRONG Sales Questions
By Sales Keynote Speaker Connie Podesta Want to close more deals? First – know your audience. Buyers usually fall into two categories: Relators and Bottom Liners. The Relators are the warm and fuzzy people. The ones who want to get to know you. Ask about your family. Launch into relationship building. Connect. The Bottom Liners? Want facts. Figures. Graphs. Price. Delivery time. Data. They also have zero interest in being your friend and small talk sends them right through the roof. Here’s the deal: As salespeople, we fall into those two groups too. More than that, we tend to sell Read More
Sales Pitfalls: When the Ego Goes Unchecked
By Sales Keynote Speaker and Human Behavior Expert Connie Podesta When it comes to top salespeople, ego comes with the territory. That bullet-proof attitude of self-assured confidence is what allows them to step out of the crowd and into the spotlight. It gives them the charisma to persuade and influence. It fuels their drive to close the deal and be the best. It’s also what can stop them in their tracks. I’ll give you a personal example. Years ago, I was working to land a keynote speaking engagement with a blue-chip company that I REALLY wanted on my client list. I knew, without a Read More
Quit Listening to Employee Complaints
by Leadership Keynote Speaker Connie Podesta Here’s a question for you. What are three words that make managers want to run the other way? Open Door Policy. The original intent of an “Open Door Policy” was to create a communication mechanism to ensure that employees would feel free to honestly discuss key issues without fear of retribution or, even worse, losing their jobs. In other words, not only would a leader’s door be open but, hopefully, so would their mind. However, over time that concept has expanded and become an excuse for some employees to also feel free to complain. About Read More
Quit Trying to Make Everyone Happy
Leadership Lessons for Today’s World By Leadership Keynote Speaker Connie Podesta When did it become our job to make other people happy? Our kids? Our partners? The people on our team who follow our lead? Isn’t it about all we can do on most days just to make ourselves happy? Somewhere along the way, managers have been told by well-meaning people (and probably a few motivational speakers) that one of their priorities is to make sure all of their employees are happy. WRONG! Psychologically, it is IMPOSSIBLE to make someone else happy. I know you know that. You’ve certainly tried hard Read More
Exposure vs Speaking Fees
The Flip Side of Asking People to Work for Free You get what you pay for. There. I said it. Too harsh? Some might think so. As for me, I not only know my worth, as a professional keynote speaker for more than 25 years – I teach others to know THEIR worth. That’s hard to do when you agree to work for free. Imagine asking any other professional to do their job for no pay. Your plumber, doctor, hairdresser, or car service department – think about asking them to do their job for free in the hopes that someone might witness them devaluing themselves and their work. Can you see how that Read More
Connie Podesta Headlines ATD International Conference & Exposition Alongside Obama and Marcus Buckingham
San Diego, CA: May 10, 2018: The ATD International Conference & Exposition boasted record attendance as headliners Barack Obama, Marcus Buckingham, and Closing Keynoter Connie Podesta delivered timely topics and cutting-edge strategies from the start of the 4-day conference to the closing session. The conference hosted more than 10,000 registrants who attended 300+ sessions, for more over 14 hours of education. Connie Podesta, MS, CPAE, CSP shared one of her most requested topics, Life Would Be Easy if it Weren’t for Other People, pulled from her acclaimed book of the same title. It Read More